Enhancing Security for Our Publishers via Introducing Digital Contracting System: Zoho Sign
As we all know, the world is steadily migrating to digital work, which tends to be more efficient, transparent, and error-free, so why should we lag behind? Our motto is to leverage the latest technology so that our publishers can...
Introducing chatbot RIA for Enhanced Customer Service and Experience
Readwhere Ad Exchange strives to push the ad performance of publishers across the nation by using best ad practices and available technology. As a progression to this approach and to empower our publishers further, we are introducing chatbot RIA. This...
Webinar on Basics of Digital Advertising
With the aim to help small and mid-sized news organisations achieve digital success, Readwhere Ad Exchange held a webinar on Basics of Digital Advertising on 12th January 2022. Held under GNI APAC Digital Growth Program, the webinar was hosted by...
5 Ways to Boost Revenue from Website Ads
When we talk about potential revenue, website monetisation takes the top spot nowadays. Google AdSense has made it relatively easy by emerging as the largest ad platform in the world. After doing the quick setup, your website can start earning...
Why Should You Consider Implementing AMP in 2022?
Mobile devices have slowly taken over desktops in terms of usage for almost all web-related activities. The shift has been gradual but impactful. In 2018, mobile accounted for over 50% of usage worldwide, surpassing desktops by 5%. This trend has...
Meta: How Facebook is Changing Ads Targeting for 2022
Meta has announced the elimination of Facebook Ads audience targeting options across its four categories from January 19, 2022. So, save the date! It has been announced that changes regarding audience targeting are coming to Facebook ad campaigns. In...
Top 3 SEO Trends to Expect in The Year 2022
Most business owners are now well aware that Search Engine Optimisation is crucial in attracting potential customers. However, SEO constantly keeps changing, and you need to stay on top of the latest trends to ensure maximum effectiveness. It means if...
A Brief Guide on Core Web Vitals and its Business Impact
Core Web Vitals is a buzzword today in the SEO community and website owners. Google considers these metrics paramount in measuring the overall user experience. These metrics contain three components: content loading speed, interactivity, and visual stability. Even if you...
Webinar: How to Enhance User Experience via Core Web Vitals
Great user experience can be a harbinger of success for your online business. Though this metric has been overlooked for quite some time, it instantly got all the attention after some peculiar Google updates. Now most online business owners have...
What Can you Expect Out of Core Web Vitals in 2022?
The year 2021 has been a big year in terms of SEO. We saw many Google updates along with title tag rewrites. Another big release was the Page Experience Update, based on Google’s Core Web Vitals metrics. These metrics focus...