
10 Tips to Improve Website Page Load Speed
In this fast world, having a fast-loading website is a crucial factor for both user experience (UX) and search engine optimisation (SEO). Users nowadays expect a fast-loading web page to instantly access the information they are looking for on the...
Why should publishers choose a sticky leaderboard?
Publishers are constantly exploring ways to improve their ad revenue, whether through trying out new formats, arranging additional ad spots, or joining a new network. Similarly, advertisers are always looking for opportunities to project their products or brands in front...
Tips to strike a perfect balance between user experience and Ads
As a publisher, you must be having some pages that generate more revenue than others. Similarly, your metrics may also reflect that some pages have higher bounce rates. Some publishers may even think that a higher bounce rate translates to...
Native Ads: How Publishers Can Get The Most Out of It
For publishers, native ads have the potential to accelerate their revenue generation without causing them to alienate users, search engines or advertisers. However, some publishers make mistakes as they strive to leverage the benefits of these natural-looking advertisements. To attract...
How can publishers get benefitted with automated publishing?
Thanks to the paradigm shift towards digital transformation, automation is able to touch upon almost every industry quickly. As per a report by McKinsey, about 66 percent of organisations have automated at least one business function, and this percentage is...
Ad Placement: Tips to Improve Results for Publishers
Digitisation has contrived numerous opportunities that never existed before. Businesses now rely on websites to maximise their reach, but they can now generate money via alternative options too apart from their core business revenue. Ad placement is one of them....
A Comprehensive Guide on How to Upload Your Mobile App on Google Play Store
There are approximately 6.5 billion mobile users across the globe, and average users run about 80 mobile apps on their devices but depending on the demographics, this number can certainly vary. This data clearly substantiates the rising demand of the...
The 5 Essential SaaS Trends to Look for in 2022
Software-as-a-service is turning out to be a popular choice for businesses looking for functionality, accessibility, and versatility in a cutthroat business landscape. Companies are now running SaaS software solutions and online data analysis without installing and running applications on their...
5 Tips to Create a Super Safe Mobile App
By now, we have become accustomed to the growing popularity of mobile apps. This is because they are an indispensable part of our life now. Mobile apps are turning more complex with the advancement of technology. But the same technology...
3 Effective Tips to Push Your App Downloads
The mobile app industry is growing enormously, and every day we can see thousands of apps launching in Android or Apple mobile stores. This is primarily because they offer better customer engagement and enhanced services. Those familiar with mobile app...