Multiple Customer Management: What publishers need to know
The ad industry is continuously evolving with the introduction of new technologies. One such introduction is done by Google recently in the form of Multiple Customer Management (MCM) while phasing out Scaled Partner Management (SPM). Before explaining this transition, it...
Google rolls out its November spam update
Google confirms that it has finished rolling out its “November 2021 spam update”, a new search ranking algorithm update targeted at curbing spam. The company confirmed it in a tweet. Exact details of this update were not provided, though most...
Pioneering technology by adopting serverless technology: ClickMania App
Communication has revolutionized after the inception of The Internet. Businesses nowadays heavily rely on apps to provide customers with better services and user experience. Digitization, optimization, and monetization have become the foundation and essence of the success of online businesses....
Know Some Real-Time Benefits of Accelerated Mobile Pages for SEO
Ventures always welcome positive and fruitful changes. One such change worth mentioning here is the introduction of AMP (Accelerated Mobile Pages), a commendable step by Google to provide faster loading time for mobile websites. Google even introduced AMP as a...
Maximize profit by monetizing your mobile app
There are numerous reasons that why we absolutely love mobile apps. We can access all the information on a single platform that saves time, energy and streamline the whole process. Now your customers can interact with you, and the first-hand...
Webinar: All You Need to Know About Google News Initiative (GNI) 2.0
After the massive success of GNI last year, Readwhere is all set to launch its Google News Initiative (GNI) 2.0 in collaboration with Google. To introduce and inform the publishers about the same, both the companies together conducted a webinar...
All You Need to Know About Google Page Experience Update
Staying updated with Google algorithm is a must in the present-day scenario as every business is going online. These updates help you chalk out a crisp and result-driven SEO strategy so that you can make the most out of your...
Tips to Increase Marketing Efficiency in Post Pandemic Era
The Corona virus pandemic has adversely affected almost every industry. Though businesses are already on their way to recovery, but there is a whole new set of challenges and opportunities in the post pandemic era that they are facing. In...
Boost SEO via Progressive Web Apps
The concept of Progressive Web Apps came into being in 2015 and since then it has been making news because of its benefits, functionality, and technological edge. Developed by Google, the idea was to create websites that feel like apps...