8 ways to advertise and promote your business in 2023
The way of advertising and promoting your business has constantly been changing over the years. Digital ad spending has increased significantly, especially after Covid-19 where most companies had to operate remotely. With 2023 approaching, now is the time to capitalize...
Why you can’t escape the app economy anymore
Millions of apps are being launched every day, making the app economy more pervasive across the globe. ‘App Economy’ has become a powerful tool for businesses looking to amplify their revenue and slew user engagement opportunities. The app economy covers...
Learn the key benefits of Google Analytics 4
In the coming days, you will only have Google Analytics 4 to track the user journey and associated metrics of your website as Google has announced the sunsetting of Universal Analytics. There are some stellar differences between both them. We...
Frequently Asked Questions About Google Analytics 4
A lot has been happening over the Google Analytics 4 especially after Google announced the sunsetting of Universal Analytics. It is a piece of big news for marketers as well as publishers. To enlighten our publisher partners on the same,...
First Input Delay: Everything publishers need to know about FID issues
Every business website strives to rank on Google’s first page in this highly competitive digital world. However, it is a strenuous task due to the ever-changing nature of Google algorithms. As propagation of its user-centric approach, Google introduced its Core...
5 Powerful Tips for Creating Mobile-Friendly Content
Most of us are well-versed with the importance of creating a mobile-friendly website for enhancing user experience and boosting your SEO efforts. We only see mobile-friendliness through the lens of responsiveness, but it goes much beyond it, including best mobile...
What makes GA4 better than Universal Analytics? Let’s find out!
You must have heard about Google sunsetting Universal Analytics (GA3); only Google Analytics 4 will be available after July 2023. This is the best time when you should consider migrating to GA4 amp pages. In this blog, we will share...
A quick guide to Google September Core 2022 update
Google has recently released its September Core Update, which can be overwhelming for all SEO fanatics. The recent core update is an extension of the changes that began with the May 2022 Core Update. The algorithm began by recognizing content...
Stay up to date with the latest SORTD 2.3 version update
SORTD is all about technological innovation and advancement. With the undeterred aim to empower our publisher partners across the globe, we constantly make modifications and upgrades to our mobile solution so that our publisher partners can utilise the latest, the...
A detailed guide on Google Analytics 4
Most of us are aware of the fact that Google recently announced the sunsetting of Universal Analytics in June 2023. So, if you have been holding switching to Google Analytics 4, your time is almost up. Though this may sound...