Three Video Viewability Best Practices for Publishers
Video is the most engaging and highly consumable content format in the present-day scenario. Every business is opting for a video-first approach after witnessing this format’s potential and success rate. Though it’s a very engaging format, it has its own...
Tips for publishers to increase ad viewability
Ad viewability directly impacts publisher revenue. Do you know about the average publisher’s viewability rate? It is approximately 57%, meaning the remaining 43% of ads are never seen. Merely placing ads on a website doesn’t necessarily ensure they would be...
6 Tips to Reduce Bounce Rate
Bounce rate is the percentage of website visitors who leave after viewing only one page. A high bounce rate can indicate slow loading times, poor content, or user experience. A poor bounce rate negatively impacts your SEO and conversions. If...
How to arrest app uninstalls?
In the ever-competitive app domain, apps need help retaining users. It will be difficult for an app developer to keep the users if it doesn’t deliver well, as there are many competitors. When a user downloads an app and removes...
The Benefits of Using WordPress for Website Building
WordPress is one of the most popular Content Management Systems (CMS) available today. It provides a powerful, yet easy to use platform for website owners to create, manage and publish content with ease. With WordPress, users can create stunning websites...
Tips to check if your website is mobile-friendly
A mobile-friendly website is a must, especially when more than half of the global internet users browse over mobile devices. In this blog, you will learn about checking if your website is mobile-friendly, but before this, you need to know...
All you need to know about Google Spam Algorithm Update
Google regularly updates its algorithms to improve the quality of search results and to combat spam. These updates can directly affect the visibility and ranking of your websites in search results, especially if the site is found to be engaging...
5 Mobile App Development Trends to Look for in 2023
A mobile app is a must for any business in this mobile-first era. Mobile apps have undoubtedly become a much-appreciated panacea for enterprises to leverage seamless connections with prospects and clients. With enhanced adoption of new services or products and...
8 Tips to create an effective SaaS SEO strategy in 2023
As a Software as a Service (SaaS) business, it is crucial to have a robust online presence to attract and retain customers. An effective SEO strategy is one key aspect of building a strong online presence. It is because SEO...
Some major events of the year 2022
Every new year brings new hopes, enthusiasm, and positivity to work towards achieving our life goals. As we are stepping into the new journey of 2023, let’s take a few moments to share with you all what kept us going...