Software-as-a-service is turning out to be a popular choice for businesses looking for functionality, accessibility, and versatility in a cutthroat business landscape. Companies are now running SaaS software solutions and online data analysis without installing and running applications on their computers or data centres. Due to such advanced features, SaaS is now dominating the cloud computing market.
Last year was a breakthrough for SaaS-based solutions in many ways, and the same trend is expected to continue this year as well. In order to stay afloat in the information technology arena, you need to build apps for ios and android with fresh tools and futuristic technology. So, it is better to keep an eye on SaaS trends and what the future holds for this service model.
In this post, we have collected the top SaaS trends to watch in 2022.
The first and foremost trend in SaaS is Artificial Intelligence (AI). AI has become popular due to its ability to drive greater product, services, or content personalisation while gaining a data-driven understanding of the audience. With AI, businesses can become more intelligent and efficient even if they run on fewer resources. This is why AI is increasingly being used by the top mobile app development companies in India.
This particular SaaS trend is data-driven. A digital transformation across industries accelerates businesses that run on data while offering them a deeper insight into their customers. Investment in analytics-driven SaaS innovations is expected to rise this year.
Analytics will be a central component of almost every service-based software platform, making data-driven decisions all the way more powerful.
Machine Learning (ML) is now utilised in SaaS to automate responsiveness in applications and customer service reports, such as AI-powered chatbots. It can automate the onboarding process of SaaS. Since it is built on an autonomous operational model, innovations can always facilitate software and platforms that empower businesses by automating internal operations.
ML has the potential of empowering SaaS-based offerings by enhancing operational efficiency. Due to these factors, it is going to be a hot SaaS 2022 topic.
Another important SaaS trend that you can expect this year is Vertical SaaS. Horizontal SaaS focuses on clients across any industry or sector. Vertical SaaS, on the other hand, is entirely customisable. It targets clients with specific supply chains and industries.
Since vertical SaaS can adapt features as per the client demand or industry, it can efficiently address customer needs within their niche. It results in upselling opportunities, higher flexibility, and lower customer acquisition costs.
The growing need for API connections
The Application Programming Interface (API) has been a fundamental part of software development for many years, making it a potential SaaS trend to focus on. With the emergence of SaaS solutions, businesses acknowledged the need of integrating them to raise operational efficiency. Some companies may aim to migrate all their data to the cloud platform, but many want to integrate it with their existing infrastructure to improve it.
The aforementioned are the potential SaaS trends that you can expect this year. Since we are talking about SaaS, it is worth mentioning that Sortd is SaaS-based too. Through Sortd, our publisher partners can create their own mobile website via a one-click setup. It means they don’t have to spend on progressive web app development or other mobile app development services. They can efficiently manage their advertisement and inventory in return for a small monthly fee that totally depends on the bandwidth consumption.
If you want a whole new kind of competitive edge, then consider upscaling your website with Sortd. It is undoubtedly going to be a game-changer for your website.